Before new products are presented to trade professionals at a fair, they run through many phases, including development, testing and validation processes. To show appreciation for this extensive work, the final presentation should be equally professional. This is why we created an innovations brochure for TCS AG for the “Light + Building” trade fair. It presents all innovations clearly and highlights the advantages of the respective product. While the main focus is on the product design, which is showcased through large images, the design of the brochure complements it, thereby boosting its effect.