Well thought out

Visualising values –
speaking through images

Visual language, photo shoots, picture editing

How do you visualise the values “simple”, “fast” and “personal”? We answered this question when we designed the new visual language for GREN‍KE AG. We then organised and supervised multiple shoots. The aim was to visualise the different departments by means of a uniform and expressive visual world.

Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Sim
ple
Image level

Reliability and proximity to the client. Quick and innovative financial solutions for small and medium-sized companies

Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
fast
Product level

Individuality meets reliability – GREN‍KE as a financing partner for entrepreneurs

Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
Bourdonné Design Grenke Shooting
per
so
nal
Systematic

Consistent further development

Companies grow, evolve or reposition themselves. We have adapted our client’s visual language to the new requirements, thereby making the changes in the company tangible. The new visual language of GREN‍KE AG is characterised by modernity, openness and visionary entrepreneurship.

Zeitstrahl Grenke Bildsprache Bourdonné Design
The photographer
Bernd Opitz Photography
It takes more than just an expressive visual concept and ideas for pictures; in the end, we need the right photographer to implement our concepts. We have found this creative partner in Bernd Opitz.
About our client

The company was founded by Wolf‍gang Gren‍ke in 1978 and gradually evolved into a group of companies that operates in 31 countries all over the world. The company focuses primarily on financial solutions in the areas of leasing, banking and factoring for small and medium-sized companies.

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